So, you have started planning your online B2B presence? If the answer to this question is YES, then you have probably done some preliminary research related to B2B eCommerce platforms. This is a difficult task which requires a lot of time and energy and as we all know, modern B2Bs don’t have energy and time in abundance. In order to make the right choice, you should look for an answer to one simple question – what makes a B2B eCommerce solution a reliable solution? By reading this blog post, you will find the answer to this question.
Easy to use
The reason why we are starting with the ease of use is simple – this is one of the crucial elements of this process. You must look for a platform that promises a high level of usability. B2B transactions are not simple and that’s why the best B2B eCommerce solutions come with sophisticated functionality that you can’t find in conventional eCommerce platforms. With the help of these sophisticated features, you’ll simplify the business operations and ensure that the sales process is smooth.
This is another important thing when selecting a B2B eCommerce solution. The most reliable solutions of this kind are offering access to themes with responsive designs. In other words, they are offering mobile-friendliness. Ten years ago, this issue was not very important, but today things have changed. According to many surveys, half of online users are using their mobile devices to access the Internet. if your eCommerce website doesn’t have a responsive design you will lose many potential customers.
A smooth experience
The platform you want to use must be able to provide an online experience tailored to the needs of your clients. For example, it would be great if you can find a solution which will offer customer-specific rates. Instead of coming up with manual offers, the system will do this automatically.
Here’s another functionality that you should look for in your B2B eCommerce solution. Of course, we are not talking only about simple notifications that will help you find out whether some item is out of stock. The platform you will select must provide detailed inventory information that is accessible to customers. The same goes for order tracking and even for shipping activities.
Now that you know how a reliable B2B eCommerce solution looks like it’s time to find one.
Las estadísticas demuestran que el eCommerce B2B lidera la industria millonaria del comercio electrónico mundial, y seguirá creciendo. Leé en la siguiente nota del Blog de #SAP cual es la nueva tendencia en comercio digital https://t.co/7OwXIwKhq6 pic.twitter.com/PVEHbKPsGh
— ProKarma_Argentina (@Prokarma_Ar) 22 de octubre de 2018